Design hotel review

11 Howard

A Scandinavian-designed hotel in a converted post office, for travellers who care about interiors and want a serious restaurant downstairs.

SoHo$$$$ price pointUpdated 17 August 2026For UK travellers
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Editorial take

Who should book 11 Howard?

If this is your first New York trip, shortlist 11 Howard for a practical reason: Design, food, couples, repeat visitors. The name, star rating and lobby photos matter, but the real test is whether the location helps your days feel easier.

It is less compelling if you want family rooms, a midtown base or budget rates. Before booking from the UK, compare the final price after taxes and property fees, check the exact room setup and make sure your airport arrival route is not needlessly awkward.

Location and map

Where is 11 Howard?

Howard Street runs between Broadway and Lafayette at SoHo's southern edge, on the border with Chinatown, which puts a great deal of downtown within walking distance.

Nearby

SoHo shopping, Chinatown, Little Italy, Tribeca and Nolita.

Closest subway

Canal St and Spring St

Hotel facts

What to know before booking.

Address11 Howard Street, New York, NY 10013
OpenedOpened April 2016
Rooms221 rooms
Price point$$$$
Known forDanish design in a converted SoHo post office, and Le Coucou, one of the most sought-after restaurant tables downtown.
SubwayCanal St and Spring St

First-timer context

Why 11 Howard might feel special.

What it is known for

  • The building was a post office before Beyer Blinder Belle converted it, and the hotel opened in April 2016.
  • Interiors are by Space Copenhagen, the Danish studio behind Noma, and this was their first project in the United States.
  • Rooms use light oak parquet, natural bamboo carpets, double-woven wool throws and custom furniture handmade in Denmark.

New York moments

  • Le Coucou, the ground-floor restaurant, opened in 2016 under chef Daniel Rose and became one of the hardest downtown reservations to get.
  • The hotel was developed by Aby Rosen, with Anda Andrei as creative director.

On screen

  • The hotel's profile comes from design and dining rather than screen work.

Review questions

What travellers keep asking.

Is Howard Street in SoHo or Chinatown?

It sits on the boundary. You are at SoHo's southern edge with Chinatown immediately south, which is an unusually good position for eating.

Can hotel guests get a table at Le Coucou?

Staying at the hotel helps but does not guarantee it. Book the restaurant at the same time as the room if dinner there is part of the plan.

Booking checklist

Check these before you reserve.

Total price

Look beyond the nightly rate. Check taxes, destination fees, breakfast and cancellation.

Room layout

For New York, room size, bathroom privacy, bed type and storage can matter more than star rating.

Arrival route

Match the hotel to your airport, luggage and arrival time, especially after an overnight UK flight.

Sources and update notes

Last updated: 17 August 2026. Hotel rates, fees, rules and transport details can change.

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